Why Do We Build the Way That We Do?

D3The Data-Driven Design and Construction (3D + C) blog will feature and, where possible, follow and review, key industry events related to the subject of my book.

On December 10, 2013 AIA Seattle will be hosting the one-day Data-Driven Design Forum featuring presentations, case studies, and panel discussions.

Based on the invited list of speakers, the focus of the forum does not appear to be directly focused on data, per se, or even big data, but rather on the benefits for firms to invest in applied research and the results derived from evidence-based design decisions.

The AIA Seattle Data-Driven Design Forum promises to

  • show the relationship between applied research and positive quantitative outcomes such as reduced energy use and increased performance of buildings as well as qualitative outcomes such as increasing the likelihood of designing more productive workplaces that contribute to the occupant’s health and well-being
  • offer suggestions for firms to increase their competitive advantage by leveraging their research insights.

While I am currently starting research for my book, Data-Driven Design and Construction, this blog will raise as many questions as it tries answers. That seems to be the case for this forum as well.

Questions raised by the event include:

  • How important is hard, researched data to a client’s decision-making process?
  • How can you assure that your design strategies will pay off in terms of increased productivity, higher-performance, or better health and well-being?

For me personally, the most intriguing questions potentially raised at such a gathering have to do with the data:

  • How can firms best access and utilize existing research data?
  • How can we benefit from analyzing performance data?
  • Where does the data come from and where can an ordinary design firm access it?

But also more general questions such as:

  • What are the most interesting industry problems that require the use of data to address?
  • What kind of firm commitment does it take to really do this?

The keynote speaker will be Billie Faircloth, AIA, LEED AP, director of KieranTimberlake Research Group (KTRG), who asks: “Why Do We Build the Way That We Do?”

Other speakers include:

  • Daniel Friedman, Professor and Past Dean of the College of Built Environments, University of Washington, will open the event;
  • Stephen Van Dyck, AIA, LEED AP, Principal, LMN Architects, Seattle whom you might recall from his presentation at Knowledge Architecture’s KA Connect, on Collaborative Research: Breaking Boundaries by Connecting Practices;
  • Marty Houston, Walsh Construction
  • Michael Baechler, Senior Program Manager in the Electricity Infrastructure and Buildings Division at Pacific Northwest National Laboratory (PNNL);
  • Brenda Ball, Regional Workplace Strategist for the Americas for Microsoft;
  • Heather Burpee, Research Assistant Professor, University of Washington
  • Kent Duffy, FAIA, LEED AP, Design Principal, SRG Partnership;
  • Duncan Griffin, AIA, Principal, NBBJ
  • Ryan Haines, Design Strategy Group Leader, Gensler Seattle;
  • Mike Nolan, Real estate and Workplace Services, Google
  • Rebecca Barnes FAIA, University Architect, University of Washington
  • Judith Heerwagen, PhD, environmental psychologist;
  • Kelly Kosco, LEED AP, sustainability consultant;
  • Brad Liljequist, sustainable building expert; and
  • Christopher Meek, AIA, Research Associate Professor, University of Washington
  • John Janicki, Janicki Industries

For the speaker bios go here.

I personally am having a hard time clearing my teaching calendar to attend this event. If you plan on attending, and take good notes, I would truly appreciate if you would share your notes and/or I would like to hear from you about your experience at the forum, either by leaving a comment below or via email: rdeutsch@illinois.edu

Thank you!

For the play-by-play event schedule go here.

To register for the event go here.

The AIA Seattle Data-Driven Design forum will be held from 8AM-5PM on Tuesday, Dec 10, 2014 at the University of Washington
 Alder Commons 
1310 NE 40th St 
Seattle, WA USA.